
Don’t Just Record Data
Act on It
How to use
pure bont
Connect your CRM
Connect base bont natively or your existing CRM. pure bont reads companies, contacts, deals and activities.
Connect email, calendar and more
Add Google Workspace or Microsoft Outlook, then billing, product analytics and support if you use them. Map your fields once.
Get scores and Action Plans
pure bont scores every deal and every existing account and writes an Action Plan with the next steps.
Act and forecast
Work the plan, get alerts in Slack or Microsoft Teams, and read your forecast from the same data.
Action Plans: your AI next-step advisor
Close deals faster and grow existing accounts with AI Action Plans. Each plan gives you the context and the recommended next steps in one place, ordered by what is most likely to move the deal.


Data-driven scoring
Our AI scores every deal (bont Score) and every existing account based on historical data, so you spend your time where it counts. The score combines data from all connected sources, so decisions rest on data, not guesswork.

Real-Time Alerts
Stay on top of your customers with instant notifications delivered to your preferred messenger, like Microsoft Teams or Slack. Let buyer signals lead your next steps, ensuring you act at the right time and in the right context.
Intelligent Portfolio Management
Easily prioritize existing accounts and spot the ones needing attention. Focus on key deals to hit targets and keep existing accounts from slipping away. Action Plans keep you on track for the most promising ones.

Works with your CRM
pure bont connects to your existing CRM and reads its data, so nobody has to maintain a second system.

Volume Based Pricing Scaling with You
Predictable, fair, and built for growth. No credit chaos, no guesswork – clear pricing that scales with your success.
Frequently Asked
Questions
pure bont is particularly aimed at companies with about 50 to 5,000 employees – and across all industries. The solution is particularly advantageous for companies that work with fragmented data, i.e., for those whose customer data is distributed across various systems and tools. Here, pure bont helps to centralize and analyze all data, enabling a holistic view of customer relationships.
Basically, pure bont can be connected to all systems and data sources that offer an interface (API) or another form of structured data availability. This means that both common tools such as CRM, ERP, or marketing systems as well as specific, individually used company solutions can be easily integrated. pure bont retrieves the relevant data from all systems and brings them together in a clear dashboard.
pure bont is particularly beneficial for B2B companies with complex sales processes, long sales cycles and/or multiple sales channels. It is ideal for SaaS companies, technology providers, agencies and service-oriented companies that work with large amounts of data and want to optimize the effectiveness of their sales process.
Co-Founder and CEO, bont sos.
